Viral Web Marketing

Viral web marketing has since become a very effective form of online marketing. It is quite effective, because as the name suggest, this form of marketing helps spread the marketing message like a virus. The basics of viral marketing are quite simple and easy to understand and implement. In basic principle, this marketing strategy involves creating a buzz or fuzz on the internet that people will like to spread around. You then attach your marketing message to what you created so that the message spreads as the creation is spread around.

There are several viral internet sites that successfully implement viral marketing strategies. Some of such web sites offer attractive referral programs or utilize website links to reach the desired audience. Successful viral web marketing involves high level of creativity to create an effective strategy.

This guide to viral internet marketing seeks to introduce you to basic techniques that have been successfully implemented by other internet marketers. By going through this list of strategies that have been used to create viral web sites and offers, you can broaden your view of viral marketing and design the strategy that is best for you.

Creating and giving out free software: Everyone loves a useful application that is free. If you cannot create a software or application yourself, you can get a freelance programmer to do one for you. Just be sure that the application is functional and useful to your target audience, and that your marketing message is included in the software.

Free newsletters: Giving quality newsletters that contain useful information in your niche is a very effective way to do viral internet marketing. It helps establish you as an authority in your niche, while also helping to spread you’re your marketing message. Newsletters should be eye catchy, trendy and informative.

Specialized Link Directories: These directories help people access information faster and are so usually enjoy heavy traffic. You can thus create specialized link directories to serve as viral internet sites that will help spread your marketing message faster.

Free Email Accounts: This is one example to effectively spread your corporate image like a virus. Hotmail did it and today they are worth millions. Each new user signed up for free, but after signing up, they became exposed to the marketing message and also helped spread it as they sent emails from their Hotmail accounts. Copying this strategy may not give the same successful result as it gave others in the past, but it remains an effective way to create viral web sites.

Free web space: Providing free web space is a great viral internet marketing strategy that will surely attract people. Offering quality web space service is one way to create viral web sites. A lot of people will certainly be interested in getting some free web space and you can append a marketing message or logo, which will be seen by all the web visitors.

Provide other forms of free services: The point is to create a useful viral web sites service that your target audience will appreciate. The service should be free and something that they can easily share around. Good examples that fall under this form of viral web marketing include giving bonuses, free e-cards, free screensavers, free redirect services, free email training course, free templates, graphics and banners. Depending on the industry you operate in, you can also offer free consultation and use the opportunity to spread your message.

Affiliate Marketing Strategy For Making Money Online

Strategic internet marketing methods are known to yield the best results. A well thought out affiliate marketing strategy could be the difference between you making money at home or failing at it. Strategic internet marketing is a common practice that is sure to lead anyone to success no matter what their level of business knowledge is.

The basic idea of affiliate marketing is where someone will set up a page online, sometimes known as a squeeze page that includes an affiliate link. This affiliate link will be connected to that user and their affiliate account and once a visitor clicks that link and buys the product, or service, the affiliate account holder will receive a nice amount of commission. It is basically a reward system where you get rewarded if you successfully bring a sale towards a designated product, or service. It truly is a win, win situation.

There are several methods to apply an affiliate marketing strategy and one of those is called a squeeze page. A squeeze page is where someone sets up an attractive sales page via the internet and puts a dozen of their affiliate links within the page. They often stuff the page with useful information and customer testimonials so that you are convinced this product is worth the purchase. Most of the time it is worth it but do your research before you act impulsively.

Click per action, or CPA, is a great method that should be considered a smart and strategic internet marketing tool. Someone may own and website or even a blog and they have plenty of content that keeps their visitors quite happy. This user may have an ulterior motive, in a good sense, where their goal is to build a large list of emails. It can also be called a subscriber list or even a directory and this tactic is used for a certain purpose.

If a visitor were to fill out a form to subscribe to a certain mailing list, lets say for free weekly coupons via email, that form could be an affiliate link in disguise. When the action is completed the one who brought the visitor should receive a nice commission for their troubles. If you have several successful websites or blogs you can easily earn a nice amount of income when applying an affiliate marketing strategy such as click per action.

Another affiliate marketing strategy proven to be very valuable is advertisement placement. There are many companies that offer their advertisements to be place upon your website or even a blog if it is valuable. If someone clicks that ad and proceeds to purchase the item you will be receiving a commission because you are the creative person who made that specific sale possible. It is the company way of saying “Thank You” when you think about it. This has proven to probably be the most popular strategic internet marketing method for a long time now. Either way one should find success while using any of these methods that were mentioned above.

Affiliate Marketing Strategies – 2 Steps to Find a Hot Niche, 3 Steps to Select a Winning Product

Confused about what to sell as an affiliate? Worried your affiliate marketing strategies will fail? Top affiliates sell what people are already buying. Here’s how to find a hot niche and winning product.

Two Steps to Selecting a Hot Niche

Go to ClickBank and choose one of the nine categories. Whichever one strikes your fancy works fine as you’ll find gold in all of them. Leave the keyword field empty and browse through the products using Sort by: Popularity. This will reveal which niches and products sell well.

1) Test interest level.

Look at the last item in the line under each product listed–grav. A big number after grav shows the niche has ready buyers. If you chose the computing and internet category in ClickBank, you may see a registry cleaner in the top spot and with a high grav number.

Test this with the Google keyword tool (KeywordToolExternal) where you search for a general term for the niche. Search for registry cleaners in the keyword tool. A monthly search volume of 5000 is good, more is great. Still looking good, right?

2) Test competition level.

First, look for at least three competing products in ClickBank. There are more than three registry cleaners.

Second, with your browser do a Google search for “registry cleaner” and see how many Google Ads appear on the right. Five or six ads indicate that affiliates make money from their ads. When I checked there were eight ads. You’re ready to find which product to pick.

Three Steps to Selecting a Winning Product

1) Look for healthy ClickBank statistics. See the line of symbols/numbers in the ClickBank search results you got before? Here’s what those notations mean to you.

  • $/sale — average amount earned per affiliate per sale, a number that can be driven down by refunds and chargebacks. If the number is less than the next number (we’ll get to that in a minute), it’s a signal that customers demand refunds. Not so good.
  • Total $/sale — Go for a minimum of $20 to profit from your affiliate marketing efforts.
  • %/sale — average percentage commission earned per affiliate per sale. You want at least 50%.
  • %refrd — fraction of product owner’s total sales that are referred by affiliates. You want to see 70-90% as that suggests lots of affiliates make a generous commission on this product.
  • grav: numerals — an estimate of the number of affiliates with at least one sale in the last 30 days. Look for a product with 50-100 which indicates affiliates do sell it, but not too many, so there’s room for you at the table.

When you find a product that has all the right numbers, and you will, go on to step two. ErrorFix and RegDefense numbers look good.

2) Look for a professional sales page.

A good sales page is crucial to your success. Visit the sales page, read it and see if it motivates YOU to buy. Some great products have lousy sales pages that turn off customers. Pass up a bad sales page. If you like the sales page, go on to step three. Luckily, most are good. ErrorFix and RegDefense sales pages look good.

3) Check for ready affiliate marketing tools.

Go to the product web site and check out the affiliates section. You don’t want to rely entirely on your own devices and have to invent enticements. More and more smart product owners supply you with a wide array of tools like PPC keywords, ad copy, email ad copy, banners and support. Both ErrorFix and RegDefense offer lots of tools–everything but sample articles.

So these two products pass all the tests. With these new affiliate marketing strategies on how to find a hot niche and select a winning product people already buy, you can finally succeed as an affiliate.

Internet Marketing Services: What Should You Engage In?

For those new to building businesses online or taking a traditional business to online, internet marketing is equivalent to a mythical beast of elusive nature. Building a website alone is complicated enough even with a web designer working on it, but now internet marketing? Search engine optimization? Social media marketing? Videos? Podcasting? Wait, will the list ever end?

Such as the perplexing questions one will have in her mind if she is not familiar with internet marketing at all. It gets worse when so-called gurus try to bombard with pitches on their services which deliver the world only at cost of $998.238 to make sure you generate $1234.5678 in net revenue a week from your website. With things like this, internet marketing can’t be legit, right?

Fortunately internet marketing is a real deal. A bona fide set of methods which you can use together with traditional marketing strategies to maximize your revenue and deliver cost-effective messages to widest audience possible. But if you are completely baffled about all internet marketing mumbo-jumbo, then you will need to know what internet marketing services you should pursue. Without knowing what will fit your needs and your target market, you will just be wasting your money.

“Know Thy Market, First”

Internet marketing is just like any regular marketing, it deals with people – individuals who have problems and want to solve those by buying your products and services. It only uses Internet to deliver your marketing messages and information to people in your target market plus more. Nothing magical or confusing here.

If you have decided to engage in internet marketing services, you absolutely must know about your customers. You have to know where they go, what they like, what their demographics and sociographics profiles are, which websites they usually go, what social networks they are, what time they are mostly active online, where they are looking for your products, what influence their decisions and… well, you get the picture.

Without knowing your customers, you cannot target and direct any of your marketing efforts, be it traditional or online, to be efficient and effective.

Now that it is clear you need to know about your market first, let’s get down to details about internet marketing services.

“Search Engine Optimization”

Search Engine Optimization (“SEO”) is a process to push your website to be in top 10 spots of first page in search engines when people search for related terms to your business. 90% of internet users use search engines to find information they want. And most of them pay attention only to top 10 results. If your website is in there, you are guaranteed to gain a lot of visitors. This kind of ranking is something you cannot buy. It is a process which an internet marketing professional can help you with.

“Email Marketing”

No, not those spam mails we all hate. There are truly legitimate ways to use email as a marketing tool without being annoying or sending spams. Internet marketing professionals can help you build a list of email newsletter subscribers who are willingly giving their contacts to you to send them emails, and also help you to run regular email newsletter to keep your subscribers updated about whatever information you want them to know. It is similar to warm-approach in traditional marketing.

“Videos Distribution”

Very high percentage of today’s internet usage is in videos. YouTube, Vimeo and alike are very popular for several reasons. It is undeniable that people tend to pay more attention to video contents than texts. Online marketing experts can help you create suitable videos for your business and rank them in search engines, along with distributing those using social networks to attract maximum eyeballs. And speaking of which…

“Social Networks”

Basically social networks are where people hang out online to talk about their interests, daily happenings, post photos they shot or like, share information, news and gossips and generally doing social activities. We all have one. It is pretty certain you know what Facebook is.

Marketers can tap into these social networks to actually increase brand awareness, brand exposure and increase revenues. You need to find if your target market is suitable for which social networking platform. Chances are, you will find them on one or another. Online marketers can help you build campaigns to reach out to them with suitable messages without trying to sell too much.